Lead Pricing

What’s Included With Each Lead

Quote

  • First Name
  • Last Name
  • Phone Number
  • Requested Life Insurance Quote
  • 100% Exclusive to You
  • Email & SMS Delivery
  • CRM Delivery

Typical Fill Time: 2–3 Days

Bronze

  • Full Name
  • Street Address
  • City, State
  • Account Phone Number
  • Date of Birth*
  • Email
  • Security Word
  • 100% Exclusive to You
  • Email & SMS Delivery
  • CRM Delivery
Typical Fill Time: 2–3 Days

Silver

MOST POPULAR
  • Everything in Bronze
  • Manually Typed Phone Number
  • Beneficiary Name
  • Type of Funeral Service
  • 100% Exclusive to You
  • Email & SMS Delivery
  • CRM Delivery
Typical Fill Time: 5–7 Days

Platinum

  • Everything in Silver
  • Budget for Final Expense Insurance
  • Highest Intent Filtering
  • Priority Fulfillment
  • 100% Exclusive to You
  • Email & SMS Delivery
  • CRM Delivery
Typical Fill Time: 6–8 Days

Additional Information

  • • Date of birth is requested but cannot be guaranteed on every lead.
  • • Delivery timelines shown above are typical estimates and may vary based on geography, targeting, and market demand.
  • • Lead fulfillment may take up to 30 days in certain markets.
  • • Invalid leads (bad number, disconnected line, incomplete address, under age 40, or over age 81) qualify for replacement.

Lead Comparison

FeatureQuoteBronzeSilverPlatinum
Name✓✓✓✓
Phone Number✓✓✓✓
Address—✓✓✓
Email—✓✓✓
Security Word—✓✓✓
Beneficiary Name——✓✓
Funeral Preference——✓✓
Budget Collected———✓
Qualification LevelBasicStandardEnhancedHighest
About Quote Leads: Quote Leads are designed for agents who want maximum lead volume at the lowest cost. Because fewer qualification questions are collected before submission, agents should expect to spend more time qualifying and nurturing these prospects compared to Bronze, Silver, or Platinum leads.

Final Expense — Statewide (All 50 States)

  • Quote – $10 per lead
  • Bronze – $18 per lead
  • Silver – $21 per lead
  • Platinum – $26 per lead

Final Expense — County Specific

  • Quote – $12 per lead
  • Bronze – $25 per lead
  • Silver – $29 per lead
  • Platinum – $38 per lead

Medicare DSNP Leads

  • County Specific – $24 per lead
  • Statewide – $19 per lead

Medicare T65 Leads (Turning 65)

  • Statewide – $26 per lead
  • Minimum order: 2 states

Use promo code FIRST10 at checkout for 10% off your first order.