Lead Pricing

What’s Included With Each Lead

Bronze

  • Full Name
  • Street Address
  • City, State
  • Account Phone Number
  • Date of Birth*
  • Email
  • Security Word
  • 100% Exclusive to You
  • Email & SMS Delivery
  • CRM Delivery
Typical Fill Time: 2–3 Days

Silver

MOST POPULAR
  • Everything in Bronze
  • Manually Typed Phone Number
  • Beneficiary Name
  • Type of Funeral Service
  • 100% Exclusive to You
  • Email & SMS Delivery
  • CRM Delivery
Typical Fill Time: 5–7 Days

Platinum

  • Everything in Silver
  • Budget for Final Expense Insurance
  • Highest Intent Filtering
  • Priority Fulfillment
  • 100% Exclusive to You
  • Email & SMS Delivery
  • CRM Delivery
Typical Fill Time: 6–8 Days

Additional Information

  • • Date of birth is requested but cannot be guaranteed on every lead.
  • • Delivery timelines shown above are typical estimates and may vary based on geography, targeting, and market demand.
  • • Lead fulfillment may take up to 30 days in certain markets.
  • • Invalid leads (bad number, disconnected line, incomplete address, under age 40, or over age 81) qualify for replacement.

Lead Comparison

FeatureBronzeSilverPlatinum
Name✓✓✓
Phone Number✓✓✓
Address✓✓✓
Email✓✓✓
Security Word✓✓✓
Beneficiary Name—✓✓
Funeral Preference—✓✓
Budget Collected——✓
Qualification LevelStandardEnhancedHighest

Final Expense — Statewide (All 50 States)

  • Bronze – $18 per lead
  • Silver – $21 per lead
  • Platinum – $26 per lead

Final Expense — County Specific

  • Bronze – $25 per lead
  • Silver – $29 per lead
  • Platinum – $38 per lead

Medicare DSNP Leads

  • County Specific – $24 per lead
  • Statewide – $19 per lead

Medicare T65 Leads (Turning 65)

  • Statewide – $26 per lead
  • Minimum order: 2 states

Use promo code FIRST10 at checkout for 10% off your first order.