IUL leads
Build around a defined age range, financial profile, geography, and consumer request.
Application required · Custom pricingYour market.
Your market.
Built into a real campaign.
RiseGen Pilot Programs help qualified agents and agencies test hyper-specific insurance lead campaigns before they become permanent products.
Apply for a Pilot Program →A serious test, not a generic request
Built for agents ready to work the opportunity.
- ✓A clearly defined insurance product or audience
- ✓Active licensing in the requested territory
- ✓A reasonable campaign budget and testing window
- ✓Capacity to contact and consistently follow every lead
- ✓Willingness to document outcomes and improve the campaign
Campaign possibilities
Start with a specific market worth testing.
The best pilots begin with a clear consumer, product, geography, sales model, and follow-up plan. RiseGen then evaluates the acquisition path, form questions, consent structure, delivery, and economics required to build the test responsibly.
Annuity leads
Test retirement-income or asset-positioning interest with an appropriate qualification path.
Retirement-income opportunities
Reach consumers asking for help evaluating income, protection, or retirement strategies.
Specialized life insurance
Define a market that does not fit a standard Final Expense or Mortgage Protection campaign.
Custom senior-market campaigns
Evaluate a focused Medicare or senior-market audience with clear licensing and compliance requirements.
Other defined insurance audiences
Bring RiseGen a specific, lawful insurance market with enough budget and follow-up capacity to test it correctly.
How a RiseGen pilot works01 02 03
Fit review
We review the product, audience, licensing, territory, sales model, budget, volume, and compliance requirements.
Build and launch
If approved, RiseGen defines the campaign, intake fields, delivery, pricing, minimum commitment, and launch plan in writing.
Measure and decide
We evaluate valid volume, agent activity, consumer response, operational fit, and whether the campaign should continue or become a permanent offering.
Pilot application
Show us the market you want to build.
Give us enough detail to evaluate whether the campaign is viable. We are looking for a real product strategy, a workable territory, and an agent or agency prepared to give the test enough time and attention to produce useful results.
Is every application accepted?+
No. RiseGen reviews licensing, territory, audience, budget, campaign feasibility, compliance requirements, and the applicant's ability to work the projected volume.
Is a pilot an off-the-shelf lead order?+
No. A pilot is a custom test. Pricing, minimum commitment, qualification questions, targeting, delivery expectations, and launch timing are established after the fit review.
Are pilot leads exclusive?+
The exclusivity model is defined in writing before launch. RiseGen will not describe a pilot as exclusive unless the campaign is configured and priced that way.
How much does a pilot cost?+
Custom pricing depends on the product, target consumer, geography, qualification requirements, projected media cost, volume, and length of the test.
What happens if the pilot performs well?+
RiseGen may continue the campaign for the participating agent or agency and may evaluate whether the market should become a permanent RiseGen product.
Does applying authorize a campaign or payment?+
No. The application begins a fit review only. Nothing launches and no payment is collected without a separate written campaign agreement and funding authorization.